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Have Etiquette,
Have Manners
A campaign

Final Year Project
"Have Etiquette, Have Manners" is a campaign that aims to educate and encourage commuters to follow proper social and public transport etiquette specifically during Peak Hours.
This campaign comprises of informational graphic posters, animated videos and guerrilla marketing that use metaphors and are done in a quirky, abstract and lighthearted humorous way. Main visuals show how someone's poor etiquette on public transport can affect other people.
Campaign Posters








Campaign Videos
Presentation Video
Presentation Board

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